Why Samui Is Thailand’s Most Underrated Island

Why Samui Is Thailand’s Most Underrated Island

Let’s get one thing straight: Koh Samui is not a secret. It’s one of Thailand’s most famous islands, and yet, somehow, it’s still wildly underrated. Maybe it’s because Koh Phangan—with its infamous Full Moon Party—steals the limelight, or perhaps Phuket’s mega-resorts soak up most of the attention. But Samui, with its blend of bohemian spirit, local warmth, and “wow, that’s a lot of palm trees,” quietly offers up the very best of island life—without the crowds (if you know where to look).

Take my hand (metaphorically, unless you’re reading this on a hammock, in which case: high five!) and let’s wander through the highlights, hidden gems, and juicy tips that make Koh Samui the island you didn’t know you needed.

The Beaches: Find Your Patch of Paradise

If you think all Thai beaches look the same, Samui is ready to change your mind. Sure, you’ll find powdery white sand and turquoise waters, but each stretch of coast has its own personality.

• Chaweng Beach is the island’s most famous, perfect for people-watching, water sports, and sampling street food straight from a coconut shell. Search for it on Google Maps by typing: Chaweng Beach. My tip: stroll the quieter northern end in the early morning, when the only footprints are your own.

• Lamai Beach is Chaweng’s laid-back little sister—still lively, but less frantic. The southern tip has some amazing local restaurants right on the sand. Try a fresh coconut shake at one of the little bamboo beach bars. Search: Lamai Beach.

• Silver Beach (aka Crystal Bay) is the kind of spot you’ll want to keep secret. Nestled between Chaweng and Lamai, this tiny cove is a slice of postcard perfection. Arrive before 10am to snag a shady spot. Google Maps search: Silver Beach.

• Maenam Beach is my personal escape hatch. Soft golden sand, swaying palms, and a view of Koh Phangan across the water. This is where you’ll see local families picnicking at sunset—join them, or grab a fresh mango sticky rice from a beach vendor. Search: Maenam Beach.

Temples, Waterfalls, and a Giant Buddha

Koh Samui isn’t just beaches—there’s a whole spiritual and wild side waiting to be discovered.

• Wat Phra Yai (Big Buddha Temple): This 12-meter golden Buddha presides over a small island linked to Samui by a causeway. Climb the steps for panoramic views and the occasional friendly cat. Tip: Shoulders and knees covered, please! Search: Wat Phra Yai.

• Wat Plai Laem: A technicolor temple complex with a striking 18-armed Guanyin statue and a lake full of (very hungry) catfish. Bring coins for fish food and your camera for the colors. Search: Wat Plai Laem.

• Na Muang Waterfalls: There are two—Na Muang 1 and 2—tumbling through the jungle interior. The first is easily accessible; the second requires a short, occasionally slippery trek, but rewards you with a natural swimming hole. Wear good shoes, and don’t forget your swimsuit! Search: Na Muang Waterfall.

Food: A Feast for Every Soul (and Budget)

Samui is a food lover’s fantasy, whether you’re craving fiery southern curries or vegan smoothie bowls.

• Fisherman’s Village (Bophut): Once a sleepy fishing community, now home to chic boutiques, hip bars, and some of the island’s best dining. On Fridays, the Fisherman’s Village Walking Street Market comes alive—try grilled seafood skewers, coconut ice cream, and the legendary mango sticky rice. Search: Fisherman’s Village Bophut.

• Green Bird Restaurant (Chaweng): Unpretentious, family-run, and famous for authentic Thai flavors at great prices. Try the Massaman curry or crispy fried fish. Search: Green Bird Restaurant Koh Samui.

• Vikasa Life Café (Lamai): For the health-conscious (or the hungover), this cliffside spot serves up yoga, sunrise views, and colorful bowls loaded with tropical fruit. Search: Vikasa Life Café.

Where to Stay: From Bamboo Huts to Luxe Villas

One of Samui’s magic tricks is how it caters to every kind of traveler.

• Budget Backpacker: Check out The Lounge Samui Hostel in Chaweng for a sociable vibe and comfy dorms.

• Boho-Chic: The COAST Adults Only Resort and Spa – Koh Samui on Maenam Beach nails that barefoot-luxury feel.

• Splurge-Worthy: Four Seasons Resort Koh Samui is basically a fantasy come to life, perched above a private bay. (I once nursed a coconut here and felt like a Bond villain on holiday.)

Getting Around: Scooter Life & Songthaews

Renting a scooter is the classic way to explore Samui’s backroads and hidden beaches, but if two wheels aren’t your thing, hop on a songthaew (the local red pickup truck taxis). Negotiate your fare before hopping in, and don’t be afraid to share a ride with friendly locals—Samui’s people are as warm as its sand.

Why Samui? The Secret Sauce

Here’s the thing: Koh Samui’s magic isn’t just in its beaches or temples. It’s the way a sudden rain shower turns the jungle electric green. It’s the sound of monks chanting at sunrise, the taste of a just-picked rambutan, the lazy afternoons spent in a hammock, and the thrill of discovering your new favorite beach bar. It’s big enough to get lost, and small enough to feel at home.

So, next time you’re plotting an island escape, give Samui a shot. Whether you’re a first-timer or a Thailand regular, I promise: you’ve never seen this side of Samui before.

See you on the sand! 🏝️

Did I miss your favorite Samui spot? Drop it in the comments below—and let’s keep this underrated gem shining.